var GATHERINFO = "We began by aiming to gain a better understanding of the factors we needed to consider in our public survey. To achieve this, we chose to interview industry professionals and academics with backgrounds in Genetically Modified Organisms, the Dairy Industry, Food and Nutrition, Marketing, and Ethics.";

   var GATHERINFO = "We began by aiming to gain a better understanding of the factors we needed to consider in our public survey. To achieve this, we chose to interview industry professionals and academics with backgrounds in Genetically Modified Organisms, the Dairy Industry, Food and Nutrition, Marketing, and Ethics.";

   var ACADEMIC = "In choosing the academic professional, we selected our interviewees to be individuals whose opinions were expected to be bias based on their academic background. Professors in land and food systems, ethics and philosophy and microbiology who have studied genetically modified organisms were asked to participate in our professional interview. Their responses opened our eyes to factors that we had not considered previously. Click to view the interview questions.";

   var ACADEMIC = "In choosing the academic professional, we selected our interviewees to be individuals whose opinions were expected to be bias based on their academic background. Professors in land and food systems, ethics and philosophy and microbiology who have studied genetically modified organisms were asked to participate in our professional interview. Their responses opened our eyes to factors that we had not considered previously. Click to view the interview questions.";

   var MARKETINGPROFS = "We spoke with two marketing professors, Tim Silk and Joey Hoegg and discussed our human practices mission statement. They assisted us in considering all of the marketing aspects of our project and helped us in developing our professional interviews with various other professors. After the academic interviews, having gained some perspective about the opinions individuals may express, we sat down with two marketing professors to lay down the basics of a public questionnaire. ";

   var MARKETINGPROFS = "We spoke with two marketing professors, Tim Silk and Joey Hoegg and discussed our human practices mission statement. They assisted us in considering all of the marketing aspects of our project and helped us in developing our professional interviews with various other professors. After the academic interviews, having gained some perspective about the opinions individuals may express, we sat down with two marketing professors to lay down the basics of a public questionnaire. ";