Outreach
Media
We set out to involve people in our project as well as give people a chance to learn more about
biology. This we did through several media and social networks. Our University took a great interest
in or project and helped us set up an interview with Teknat samverkan at our Synbioday. Another of
the media we met up with was TV4, which is the biggest TV-network in Sweden. They interviewed
us in our lab to show an image to people of what happens in a lab and to ask about the project as
well as possible issues with GMO. To reach out to a broader audience we used Facebook and Twitter
which we consistently updated to let people who followed us know about our progress. Our biggest
prominent media appearance was at the cover of Nature Review´s tenth year anniversary edition
where our chromo proteins were published.
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